Where Design
Meets Diagnosis
Most design problems are actually
organizational problems in disguise.
Alexandra finds both.
$8.5T
Assets under management at global financial institution
$2B+
Portfolio value influenced through design
$500M
Operational risk addressed at BHP
20M
Users impacted across retail and ultra high net worth segments
12
Zero to one product launches
2025
SXSW speaker
10
Years of UX experience
15
Years in tech roles
$350/hr
Expert rate, independently validated
Leadership Experience
Elevating UX maturity, aligning cross-functional teams,
and building durable product systems.
Elevating UX Maturity Across a Global Enterprise
Built a scalable research and standards system that enabled 40+ designers to deliver consistent, high-quality experiences across 120+ projects
40
UX Designers
650
Design guidelines
120
Projects impacted
Elevating Enterprise Servicing Experiences at Charles Schwab
Led UX strategy and cross-functional alignment for high-touch servicing platforms, improving usability, reducing support dependency, and strengthening delivery predictability.
3
UX Professionals
20
Million users
93%
System Usability Score
Designing a High-Impact UX Learning Ecosystem
Led an intensive UX program integrating structured curriculum, applied projects, and mentorship to accelerate career transition into product design.
15
UX Students
75
Instruction Hours
144
Mentorship Hours
Designing a 12-Month Behavior-Change Ecosystem
Built the experience architecture for an emotionally intelligent learning platform integrating behavioral science, community, and ethical AI.
12
Month program
5
Core frameworks
493
Community members
Design community leadership
Giving back to the UX community
20+ UX Interactive Events in the Last 2 Years
Whether its UX workshops, expert talks, panel discussions, game nights, or study groups, the UX community boosts its capabilities together.
View case study